The question “where to order a website” usually appears after two extremes: a website builder no longer covers business needs, or a previous contractor delivered a pretty page with no leads. Here is a practical selection framework.
NUGU is a full-cycle digital agency in Sochi. We build websites, branding, ads, and automation — including remote projects across Russia. Format guides: turnkey website and website pricing.
Three places to go
1. Website builders. Fast start, templates, low entry cost. Limits: complex integrations, unique logic, performance under load, platform lock-in. Good for offer tests or temporary landing pages.
2. Freelancer. Flexible price, one contact. Risk: you become the producer — brief, deadlines, hosting, analytics, legal pages. If the person disappears, the project often stalls.
3. Studio / agency. Higher upfront cost, one loop: brief, design, development, basic SEO, forms, analytics, access handover. Makes sense when the site is a sales channel, not a checkbox.
Commercial projects usually need the third path. See also how to choose a contractor.
What to check before paying
- Live cases with working URLs.
- Scope in the contract: structure, design, front-end, SEO base, Metrika, goals, notifications.
- Rights and access: domain, hosting, source files — ownership guide.
- Communication rules and revision rounds.
- Measurement before ads — Metrika and goals.
Red flags
- “From 15,000 RUB turnkey” with no brief and no page list.
- Refusal to share past client contacts.
- “We’ll copy a competitor” with no funnel review.
- Domain and hosting kept by the contractor “for convenience”.
- No contract, only a messenger chat.
Common buyer mistakes: ordering mistakes.
Budget ranges (NUGU, 2026)
| Format | From |
|---|---|
| Landing page | 90,000 RUB |
| Services site | 160,000 RUB |
| Corporate | 280,000 RUB |
| E-commerce | 450,000 RUB |
| Quick Start | 220,000 RUB / 14 business days |
See sites for package details.
Pre-contract checklist
- One primary website goal written down.
- Two or three visitor journeys described.
- Clear owners for copy and assets.
- Domain/hosting plan with transfer.
- Analytics and form checks in the estimate.
- Stage deadlines and acceptance criteria.
- Relevant work reviewed in the portfolio.
When to order from NUGU
When you need a lead channel, not a template: site plus optional bot, branding, and ads launch. We lock the task in a brief and show structure before layouts.
Send a short request via contacts: niche, city, current site, desired timeline.